Expertise
Three decades of success
GBG stays ahead of the curve with decades of experience and fresh attitudes, using up-to-the-minute technologies and techniques to heighten awareness and shine a bright light on clients.
Market Niches
Hospitality and Shared Ownership
GBG & Associates exceptional success in the Hospitality and Shared Vacation Ownership industry is well known and respected. For three decades GBG has been the “go to” agency in the industry for Timeshare Developers and Travel Clubs, Destination Clubs, Fractional Properties and Private Residence Clubs. GBG’s strategic overview and well thought out implementation is also praised by companies that provide services to the industry such as Software Platform Developers, Customer Engagement Experts, Architects, Designers and Marketing Tools. We use a mix of traditional and digital media to consistently achieve each client’s objectives.
Our long-term association with the Shared Ownership arena has created a positive environment to increase awareness. We provide resources and spearhead tailor-made strategic plans incorporating both paid and earned media, as well as social media campaigns and marketing collateral materials.
Our clients in this sector include resorts, developers and service providers.
Associations
We understand the complex challenges of trade associations. We develop successful integrated marketing communication to touch your total target market—members, exhibitors, conference attendees and sponsors. We market, coordinate, and follow-through to completion all that is needed to achieve the communication goals of your association.
Professional Services
Our clients in the legal and financial planning arena turn to us for guidance and content development for web sites, social media and media relations. Our unique ability to connect people is a skill set which allows us to work closely with service providers in the Legal Field such as Divorce Mediation, Employment Law and Personal Injury Attorneys.
Reputation management strategic plans and implementation are important to this group of practitioners.
Health and Esthetic Services
The very personal nature of the health and aesthetic service industry requires privacy, sensitivity, and diplomacy. We have developed a knowledge and understanding of the services, treatments, and procedures of this service area.
This knowledge enables us to produce integrated marketing campaigns with emphasis on education. We use social media in concert with digital marketing to specifically target the consumer’s needs and wants, and produce dynamic results.
Architecture and Design
When it comes to architecture and design, one picture is worth a thousand words. We let our client’s work do the talking as we pursue the task of increasing and heightening awareness through the quality of their work.
Nonprofit and Philanthropy
In the Nonprofit sector, we don’t just “talk the talk” we “walk the walk” too. We take a long-term view that emphasizes building community. To ensure the best possible outcome, we often get involved beyond the nuts and bolts of producing an effective campaign, by participation in the actual event or activities of your organization.
Our extensive following and wide range outreach makes People to People communication the core attribute that drives success in the Philanthropic and Nonprofit Sectors.
