Here in San Diego we just had our annual Pride Parade. Some states with desert climates are postponing until cooler weather arrives. Most other states held their festivities in June to commemorate the Stonewall Riots of June 1969. It doesn’t matter ... Read More
Beso Del Sol Resort (Dunedin, FL), owned and managed by Global Connections, Inc. (GCI), has been selected for the Hotels.com 2018 “Loved by Guests” Award. GCI, the highly respected travel club developer, fulfillment and service provider, owns and ... Read More
Bay Tree Solutions, one of the timeshare industry’s most robust and ethical online timeshare marketplaces, places consumer security at the top of its commitments. Dedicated to answering common complaints about timeshare resales, and ensuring their ... Read More
Bay Tree Solutions, one of the timeshare industry’s most robust and ethical online timeshare marketplaces, issued a statement applauding the timeshare industry’s stance on timeshare exit firms. In a recent press release from ARDA (American Resort ... Read More
MarCom, sometimes spelled “marcomm”, is your marketing communications plan---how you target your interactions with current and potential customers. A MarCom plan frames strategies and activities to keep you on track, but shouldn’t limit you to new ... Read More
Royal Holiday Vacation Club has been named a Finalist in the American Resort Development Association (ARDA) Award Program (the ARDYs) in three categories. This is the fourth consecutive year the company has been a finalist in numerous ARDA Award ... Read More
With Easter and Passover behind us, we turn to the more secular tasks of spring cleaning and refreshing our arsenal of marketing ideas and tactics. Now is the time to revisit your marketing plan. Look at areas such as strategy, competitive analysis ... Read More
I’ve been working with Mobius Vendor Partners, CustomerCount® and Bob Kobek for nearly a decade. Over the span of that professional relationship Bob has always expressed the desire to build a coalition of professionals, each with a different skill ... Read More
How do you get the best out of industry conventions? Perhaps you are one of those people who like to wing-it at a convention---let things happen as they come, but if you stop to think about it, preparation is key to meeting your goals at a ... Read More
Are you “loving” your marketing plan? Is it doing all the things you hoped it would do for you? Is it the right one for your business needs? Maybe it’s time to rethink your marketing plan or even trade it in for a new one. Please use the following ... Read More
